The purpose of Demand Management is to understand and influence customer demand for services and the provision of capacity to meet these demands. At a strategic level this can involve analysis of patterns of business activity and user profiles.
In corporations, demands usually derives from:
• Customer requests
• Business changes
• IT initiated projects to comply with industry standards
Sources are used by enablers’ joint efforts and filtered out by company’s compliance policies, capabilities and budget restraints and come up with a taylor made solution that fits the busines.
